Side Hustle: Build a side business and make extra money – without quitting your day job

The author of the New York Times Bestseller THE $100 STARTUP, shows how to launch a profitable side hustle in just 27 days.

To some, the idea of quitting their day job to start a business is exhilarating. For others, it’s terrifying. After all, a job that produces a steady paycheck can be difficult to give up.

But in a time when businesses have so little loyalty to employees that the very notion of “job security” has become a punchline, wouldn’t it be great to have an additional source of income to fall back on? And wouldn’t it be great to make that happen without leaving your day job?